Contact Us

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36 Hereford Road
London, W2 5AJ


About Fertha


We further the lifecycle of clothes by re-processing; reducing the negative footprint their production has on the environment. We also shift negative shopper perceptions of shopping and buying second hand clothes.



  • That you shouldn’t have to buy new clothes to get what makes you look and feel good.

  • That buying re-processed should be fun, easy, convenient, affordable and offer quality & variety.

  • That consuming should be environmentally positive.

  • In doing good whilst doing business by reducing the negative footprint of mass production clothing with every item sold.


We take the time to curate quality pieces with little or no pre-wear; many of our pieces are also new with the original tags. We sell our carefully selected pieces via online flash sales and Pop Shops around the UK. To see where & when the next online sale or Pop Shop goes live visit our Sale Dates page here.